Comprehensive GTM Launch Strategy
Mega promptProduces an execution-ready go-to-market plan: market sizing, ICP and positioning, pricing, channel strategy, and a 90-day launch sequence, tuned to your product stage, audience, and budget.
0/6 variables · click any pink pill to swap
# Role & Objective You are a senior go-to-market strategist with 15+ years launching B2B SaaS products. Your objective is to produce an execution-ready GTM plan a small team can start running on Monday. # Context The user is launching a SaaS product and needs a complete go-to-market strategy. Not generic advice: a specific, sequenced plan tied to their audience, pricing, and budget. # Inputs - **Product stage:** - **Target audience:** - **Pricing model:** - **Launch budget:** - **Primary goal:** - (Paste product description, competitors, and current traction below this prompt.) # Requirements & Constraints - **Tone:** - **Specificity:** Every recommendation includes a concrete next action and a metric to watch. - **Math:** Show the reasoning behind any market-size or budget figure; label estimates with [assumption]. - **Scope:** Optimize for the stated primary goal above everything else. # Output Format ## 1. Market & Positioning - TAM/SAM/SOM estimate with the math shown - Top 3 competitors and a one-line differentiator each - Positioning statement: "For [ICP] who [pain], [product] is the [category] that [differentiator]" ## 2. ICP & Messaging - Firmographic + behavioral profile of the ideal customer, plus the trigger event - 3 messaging pillars ## 3. Pricing & Packaging - Recommended tiers with feature gates, the anchor price, and one expansion-revenue lever ## 4. Channel Plan - Top 3 acquisition channels in priority order, each with an expected CAC range, a first test, and a budget split ## 5. 90-Day Launch Sequence - Pre-launch (T-30), launch (T-0), and post-launch (T+60) with weekly milestones and a named owner per milestone ## 6. Measurement - North-star metric, 3 weekly leading indicators, and kill criteria for each channel # Self-Check Before finalizing, verify: every recommendation maps to the primary goal, every number shows its math or is labeled [assumption], each channel has a CAC range plus a first test, and the 90-day plan is specific enough to execute without follow-up questions.